Delivering a powerful platform of data science and marketing technology
Taking the cashless experience into the next generation
Qpal’s AdTech solution provides clients with a platform to manage, optimise and deliver targeted real-time advertising campaigns created from big data. The platform allows clients to fully control the advertising process from generating and segmenting data, personalising campaigns according to consumer behaviour and traits, and delivering communication content that is unique and responsive to the targeted consumer.
– Targeted real-time advertising campaigns created from specific data analytics
– Maximised revenue and efficiency of the advertising campaign
– A fully automated toolset that controls the advertising delivery process
Qpal’s Artificial Intelligence enables clients to understand their consumers further and predict future campaigns through advanced analysis. The smart platform combines advanced reporting, data analytics and data discovery with machine learning to develop and change the decision-making process.
– Best in class AI that discovers hidden data that provides actionable and predictive analytics
– Data that is tailored specifically to targeted information
– Machine learning that predicts future consumer wants
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Find out how these platforms work.